Here you will find a little bit about the divisions at Aylesworth Fleming.
Direct Mail Marketing Portfolio: Naim
A naim customer buys a naim product for one simple reason: they’re passionate about music and sound. They know that experiencing the ultimate comes at a price. But it’s a price they’re prepared to pay if it means they enjoy the ultimate in sound systems. The new T5 needed to appeal to existing naim customers and the DM piece had to boast the outstanding benefits of owning such a piece of equipment. The message is explicitly stated in the copy allowing a simpler design in-keeping with naim branding.
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